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Fabric Focus: Organic Cotton

07 Apr, 2022

We love organic cotton

We design our collections with purpose so you're able to create beautiful spaces to feel happy and relaxed in. Make your home a place of beauty and comfort with bed linen and sleepwear made from one of our favourite ‘feel good’ natural fabrics – organic cotton. Sourced from carefully chosen suppliers, we use sustainable certified organic cotton yarn for as many of our collections as possible. Organic cotton creates bedding and sleepwear that is comfortable, breathable, kinder on your skin, on your conscience and on the planet.

Read on to discover more about organic cotton, why it’s a sustainable choice and the beautiful collections we make from this feel good fabric.

Why organic cotton?

We believe in using the finest natural fabrics from renewable sources. Where possible, we choose organic cotton for our bed linen and sleepwear collections. Organic cotton is produced free from pesticides, insecticides, herbicides and genetic modification, which minimises the impact on the environment. This also contributes to a safer environment for the people who work with cotton crops, the local wildlife and their ecosystems.

We collaborate with a handful of suppliers who carry the OEKO-TEX Standard 100 and Global Organic Textile Standard (GOTS). These organisations oversee the production process to ensure a more transparent and accountable supply chain. And this means we are working with suppliers whose ethical and sustainable principles align with our own.

The upside(s) of organic cotton

Feel the difference of organic cotton which is kinder on your skin and on the planet. Organic cotton bedding and sleepwear are made without the use of nasty toxins or chemicals so you’re helping reduce your carbon footprint, improving your family’s health and will sleep better knowing you’re doing your bit for the planet.
As organic cotton is produced without the use of chemicals, the local communities, workers, suppliers and the environment in which organic cotton is grown, avoid toxic harm. And with our OEKO-TEX Standard certification, you can rest assured each night that your sheets, duvet covers, pillowcases and PJs are free from toxins.

Purity organic cotton sheets

Made from soft, breathable and toxin free certified organic cotton, our Purity sheets feel wonderful to sleep in. Thoughtfully designed in a range of classic and practical colours, these easy care sheets are a beautiful and sustainable choice, perfect for all the beds in your home. Our Purity organic sheets are available in sheet sets, fitted sheets and pillowcase separates.

Organic cotton duvet cover sets

Where possible, we use organic cotton for our duvet cover sets. In beautiful designs from palm trees and florals to simple stripes and perfect plains, our collections crafted from organic cotton is growing every season. Available in duvet cover sets and pillowcase separates to suit every bed, experience the feel of organic cotton for a little luxury every night – it doesn’t cost the earth.


Organic cotton bedding essentials

Cocoon yourself in organic cotton for the best nights’ sleep. Our organic collection now includes an organic cotton duvet inner and and super soft organic cotton mattress topper. Made from GOTS certified, unbleached organic cotton, these beautiful bedding essentials are soft, sustainable and breathable for sleeping in blissful comfort.


Organic cotton sleepwear

Beautiful, breathable and kind on your skin, organic cotton sleepwear feels wonderfully light and fresh to sleep in. Our versatile and comfy organic cotton sleepwear pieces are designed to mix and match, and to make you feel good every time they’re worn. With sleepwear this beautiful, you’ll look forward to bedtime every night!


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